Getting started
Run your first 7-day campaign
A campaign turns one goal into a week of work. Semurai asks a few questions, shows you the plan and starts only after you approve it. Every material then waits for your approval before it is scheduled or published.
SemurTeam leadStart a campaign
Open Campaigns
In the sidebar, open Campaigns and click New campaign, or Create a 7-day campaign if it is your first. You can also start one from the chat: open Semurai Modes and choose 7-day campaign.
Describe the goal
Say what you want to achieve in your own words. Semurai asks a few questions and uses your Brand Kit, which needs at least your brand name and tone of voice.
Approve the plan
Semur, the team lead, prepares the plan for the next 7 days. Nothing starts until you approve it. Approving makes the campaign active, and Semurai starts preparing the materials.
Follow the campaign guide
Each campaign has a guide, Your campaign, with four stages:
| Stage | What you do |
|---|---|
| Preparation | Approve the campaign plan; Semurai prepares the materials. |
| Review and approve | Open each material in the editor, edit the text or change the date, then Approve it. Undo approval takes it back. Outlines and drafts can be approved in bulk. |
| Schedule and publish | Approved materials are grouped by channel: Schedule, Schedule all or Publish now. A material that is not approved yet shows Waiting for approval. If a channel is not connected, Connect it from here. |
| Results | See what was published and open analytics. The first results appear within a few days of publishing. |
Channels that Semurai does not publish to, such as X, are manual: Copy text, Download image, publish it yourself and choose Mark as published.
Approvals in the chat
When something in the chat would change anything outside it, Semurai asks first: Approve this plan? for a plan, or Can Semurai do this? for an action. Answer Yes, continue or No, cancel this action, adjust the scope, or write your own answer. A result can also be approved and published in one step with Approve and publish, which asks you to confirm.
Autopublish
By default you publish yourself and approve every publication. If you want a campaign to publish approved materials on time without another click, turn on autopublish for its channels and confirm with Approve autopublish.
After the week
In the Results stage, Plan the next week continues a campaign that runs in automatic cycles. From the campaign menu you can also pause, resume or complete it. To see how the published work performs, read Read your results.
Related
- Publish and schedule social postsEditor, calendar and approvals.
- Connect your website or storeSend articles and product changes.
